Jidar

Street Canvas

Jidar is a street canvas festival in the Moroccan Capital of culture; Rabat. It is where street artists, graffiti artists and muralists, national and international signatures, work to transform the walls of the neighborhoods into frescoes, graffiti and murals.

Since the first edition, I worked closely with the founder of the festival. This poster was the official ad of the second edition of Jidar where I had to redo the logo of the festival. In collaboration with hamza zemmama, I created a new and far more appealing graphic.

The concept was pretty basic. My team and I used the iconic and traditional guards of the old city of Rabat that used to be positioned by the city walls, and surrounded them with colors, spray paint, and tools used in street paintings and graffiti.

What i did

  • Art Direction
  • Conception
  • Identity
  • 2016